Hook Publicity, opened in May 2010, began as a partnership between veteran publicists Jessica Uzzan and Mary Ann Hult.
Jessica Uzzan is a member of the Marketing and Publicity Branch of the Academy of Motion Picture Arts and Sciences. She has worked as an Independent Film Publicist since 2000, handling New York and National US publicity campaigns and events, as well as International and US festival publicity for films at the Sundance, Toronto, Cannes, Tribeca, New York, and Telluride Film Festivals. She has worked with clients including Sony Pictures Classics, Focus Features, IFC, Magnolia Pictures, The Weinstein Company, Apparition, Lionsgate, Picturehouse, Miramax, Newmarket, Roadside Attractions, IDP/Goldwyn, Palm Pictures, Hanway, Content Film, and many more.
Prior to Hook Publicity, Ms. Uzzan most recently worked at International House of Publicity, where she was the Senior Publicist from 2003 until March 2010. While there, she handled publicity campaigns for films including Best Picture Oscar Nominees AN EDUCATION and PRECIOUS; Pedro Almodovar's BROKEN EMBRACES; VOLVER; and BAD EDUCATION; Michael Haneke's THE WHITE RIBBON; Guillermo del Toro's PAN'S LABYRINTH; CORALINE; EVERY LITTLE STEP; LET THE RIGHT ONE IN; Julian Schnabel's THE DIVING BELL AND THE BUTTERFLY; Mike Leigh's HAPPY-GO-LUCKY; THE ORPHANAGE; Errol Morris' THE FOG OF WAR and S.O.P.; AWAY FROM HER; HAMLET 2; Zhang Yimou's HOUSE OF FLYING DAGGERS; HOSTEL; Michael Winterbottom's THE ROAD TO GUANATANAMO and 9 SONGS; THE BAND'S VISIT; Gus Van Sant's LAST DAYS and ELEPHANT; Robert Altman's THE COMPANY; SUPERSIZE ME; DOGVILLE; and NAPOLEON DYNAMITE.
Prior to International House of Publicity, Ms. Uzzan spent 3 years at Magic Lantern handling film publicity campaigns, first as an Account Executive, and then as Vice President of that company, until it closed in 2003. While at Magic Lantern, she handled publicity for films including Pedro Almodovar's TALK TO HER; Ang Lee's CROUCHING TIGER, HIDDEN DRAGON; PERSONAL VELOCITY; PIECES OF APRIL; Lisa Cholodenko's LAUREL CANYON; Paul Schrader's AUTO FOCUS; DOGTOWN AND Z-BOYS; OUR SONG; TADPOLE; Ed Harris' POLLOCK; and NINE QUEENS; as well as production companies InDiGent and Blue Magic Pictures. She is adept at writing press materials, has long established relationships with the New York Media, is skilled at organizing events and wrangling personalities, and has a passion for promoting small, quality projects.
Ms. Uzzan started her publicity career in 1997 as an intern in the publicity department at Buena Vista Pictures Marketing/Walt Disney Company. After graduating from Tulane University with a BA in International Relations and Spanish, she went on to work as a junior publicist at Sally Fischer PR, handling lifestyle and media clients, and then as a film publicist at Magic Lantern PR in 2000.
Working for both studios and agencies over the past 15 years, Mary Ann Hult, has created innovative film publicity campaigns for over 100 films, for filmmakers from Jean-Luc Godard and Emir Kusturica to Guillermo Del Toro and Robert Altman. From review-driven auterist titles from the Dardenne brothers, Claude Chabrol, and Mohsen Makhmalbaf, to complex and controversial films that required multi-tiered strategies and awards campaigns, such as BOWLING FOR COLUMBINE, BOYS DON'T CRY, LA VIE EN ROSE and THE APOSTLE, Ms. Hult has designed, managed and executed successful campaigns for a variety of extremely successful independent features.
Starting as head of publicity & marketing at the legendary New Yorker Films, Ms. Hult went on to Dennis Davidson & Associates and Fox Searchlight, before starting and leading publicity efforts for Lot 47 Films. Next she led the publicity department for United Artists under Bingham Ray, overseeing the campaigns for 24 HOUR PARTY PEOPLE, COFFEE AND CIGARETTES, HOTEL RWANDA and many others. Most recently, Ms. Hult was Publicity VP at Newmarket/Picturehouse, handling titles such as PAN'S LABYRINTH, A PRAIRIE HOME COMPANION, DOWNFALL and KIT KITTEREDGE: AN AMERICAN GIRL.
Ms. Hult has navigated many roles over the years for the diverse slate of films whose campaigns she has contributed to, and is as comfortable leading a department as she is being part of a collaborative team with all hands on deck. Whether the film be star driven, like PIECES OF APRIL or critic driven, like THE WOODSMAN, Ms. Hult has found the proper channels for each film to receive it's most optimum exposure. She has also often been involved in a film's journey from production or festival acquisition, all the way through to the awards campaign.
More recently, as an independent contractor, Ms. Hult oversaw the national and regional publicity campaigns for THAT EVENING SUN directed by Scott Teems and LA MISSION directed by Peter Bratt and starring Benjamin Bratt. Both films gained momentum on the film festival circuit, but really found their theatrical niche due to innovative marketing and publicity campaigns.
Ms. Hult began her career in film as an intern at Good Machine, after graduating from Bard College in 1994 with a BA in Film and Gender Studies.
Hook publicity is a boutique publicity agency specializing in Film Festivals and Releases of Independent, Foreign and Documentary Films. Hook creates innovative, custom-made campaigns for each project, striving to promote originality and generate media and audience awareness in an often-crowded market place. Hook's outreach encompasses all branches of the media including Broadcast, Print, Online and Niche Press specific to each project.
Theatrical release campaigns:
Hook publicity has developed New York and National publicity campaigns for several high profile films over the years. Due to Hook's strong relationships with the press and media, as well as their overall persistence and resourcefulness on each project, many of these films have gone on to be box office successes, critical hits and Academy Award nominees – and winners.
Recent and current films for NY and National theatrical release include:
- Aaron Schneider's GET LOW, starring Robert Duvall, Bill Murray and Sissy Spacek; winner of the Independent Spirit Award for Best First Film
- Danièle Thompson's CHANGE OF PLANS
- Frankie Latina's midnight cult hit MODUS OPERANDI
- Sean Baker's PRINCE OF BROADWAY; nominated for a Gotham Award
- Alejandro González Iñárritu's BIUTIFUL starring Javier Bardem; Nominated for the Academy Award for Best Actor (Bardem) and Best Foreign Film
- Sylvain Chomet's THE ILLUSIONIST, nominated for an Academy Award for Best Animated Film
- Quentin Dupieux's RUBBER
- Cary Joji Fukunaga's JANE EYRE starring Mia Wasikowska and Michael Fassbender
- Suzanne Bier's IN A BETTER WORLD, Winner of the Golden Globe for Best Foreign Film and winner of the Academy Award for Best Foreign Film
- Billy Corben's documentary LIMELIGHT, which was released by Magnolia Pictures on September 23, 2011
- Jeff Nichol's TAKE SHELTER, starring Michael Shannon and Jessica Chastain, which was released by Sony Pictures Classics on September 30, 2011
- Pedro Almodovar's THE SKIN I LIVE IN, starring Antonio Banderas and Elena Anaya, which was released by Sony Pictures Classics on October 14, 2011; and was nominated for a Golden Globe Award
- Julia Leigh's SLEEPING BEAUTY, presented by Jane Campion and starring Emily Browning, which was released by IFC on December 2, 2011
- Tomas Alfredson's TINKER, TAILOR, SOLDIER, SPY, which was released by Focus Features on December 9, 2011, and was nominated for Oscars for Best Actor and Best Adapted Screenplay
- Joseph Cedar's FOOTNOTE, which was nominated for the Best Foreign Language Film Oscar, and was released by Sony Pictures Classics in March 2012
- Nadine Labaki's WHERE DO WE GO NOW?, which won the Cadillac People's Choice Award at the 2011 Toronto Film Festival and was the Lebanese entry for the Best Foreign Language Film Oscar, and will be released by Sony Pictures Classics in May, 2012
- Nanni Moretti's WE HAVE A POPE, which Sundance Selects/IFC Films released on April 6, 2012
- MIGHTY FINE starring Chazz Palmintieri, Andie MacDowell, Jodelle Ferland and Rainey Qualley, which Adopt Films released in May 2012
- Lorene Scafaria's SEEKING A FRIEND FOR THE END OF THE WORLD, starring Steve Carell and Kiera Knightley, which Focus Features released on June 22, 2012
- Marjane Satrapi and Vincent Paronnaud's CHICKEN WITH PLUMS, which Sony Pictures Classics released in August 2012
- NUIT #1, which Adopt Films released in June, 2012
- THE GOOD DOCTOR, starring Orlando Bloom and Riley Keough, which Magnolia Pictures released in August 2012
- Ursula Meier's Berlin Film Festival Winner SISTER, which Adopt Films released in October 2012
- Ry Russo-Young's NOBODY WALKS, starring Olivia Thirlby, Rosemarie DeWitt and John Krasinski, which Magnolia Pictures released in October 2012
- Cafe de Flore, starring Vanessa Paradis, which Adopt Films released in November 2012
- Bradley Rust Gray's JACK AND DIANE, starring Juno Temple and Riley Keough, which Magnolia Pictures released in November 2012
- Barry Levinson's eco-horror found footage film THE BAY, which Roadside Attractions released in November 2012
- Roger Michell's HYDE PARK ON HUDSON, starring Bill Murray, Laura Linney and Olivia Williams, which Focus Features released in December 2012
- Pablo Larrain's NO, starring Gael Garcia Bernal, which won the Director's Fortnight Prize at the Cannes Film Festival and was nominated for the Best Foreign Language Film Oscar. Sony Pictures Classics released it in February, 2013
- Susanne Bier's LOVE IS ALL YOU NEED, starring Pierce Brosnan, which Sony Pictures Classics released in May 2013
- Pedro Almodovar's's latest comedy I'M SO EXCITED, which Sony Pictures Classics released in June 2013
- Music Documentary MUSCLE SHOALS, which Magnolia Pictures released in October 2013
- Davy Rothbart and Andrew Cohn's Documentary MEDORA, which was Executive Produced by Steve Buscemi and Stanley Tucci, and was released in November 2013
- Ritesh Batra's THE LUNCHBOX starring Irrfan Khan, which Sony Pictures Classics released in February 2014
- Roger Gual's TASTING MENU, starring Claudia Bassols, Jan Cornet and Stephen Rea, which Magnolia Pictures released in April 2014
- Martha Stephens and Aaron Katz's Sundance hit LAND HO, which Sony Pictures Classics released in July 2014
- Sundance Documentary Grand Jury Prize winner RICH HILL, which The Orchard released in August 2014
- Ari Folman's THE CONGRESS starring Robin Wright, which Drafthouse Films released in August 2014
- Xavier Dolan's Cannes jury prize winner MOMMY, which Roadside Attractions released in January 2015
- Damian Szifron's festival hit and Academy Award Nominee WILD TALES, produced by Pedro Almodovar's El Deseo, which Sony Pictures Classics released in February 2015
- Wim Wenders and Juliano Salgado Ribeiro's Academy Award Nominated documentary about photographer Sebastiao Salgado, THE SALT OF THE EARTH, which Sony Pictures Classics released in March 2015
- Lone Scherfig's THE RIOT CLUB, which IFC released in March 2015
- Alex R Johnson's TWO STEP, which opened in August 2015 with a 100% rating on Rotten Tomatoes
- Paddy Breathnach's VIVA, which Magnolia Pictures released in April 2016
- Hirokazu Kore-eda's OUR LITTLE SISTER, which Sony Pictures Classics released in July 2016
- Pedro Almodovar's JULIETA, which Sony Pictures Classics released in December 2016
- Barnaby Clay's Mick Rock documentary SHOT! THE PSYCHOSPIRITUAL MANTRA OF ROCK, which Magnolia Pictures released in April 2017
- Rama Burshtein's THE WEDDING PLAN, which Roadside Attractions released in May 2017
- Ela Thier's indie feature TOMORROW EVER AFTER, which was released in May 2017
- Robert H Lieberman's Cambodia Documentary ANGKOR AWAKENS, which was released in May 2017
- Stanley Tucci's FINAL PORTRAIT which Sony Pictures Classics released in March 2018
- Chloe Zhao's festival award winning and Independent Spirit Award nominated THE RIDER, which Sony Pictures Classics released in April 2018
- Luis Ortega's EL ANGEL, which The Orchard released in November 2018
- Laszlo Nemes' SUNSET, which Sony Pictures Classics will release in March 2019
- Victor Kossakovsky's AQUARELA, which Sony Pictures Classics will release in August 2019
- Sameh Zoabi's TEL AVIV ON FIRE, which Cohen Media Group will release in August 2019
- Pedro Almodovar's PAIN AND GLORY, which Sony Pictures Classics will release in October 2019
Hook Publicity handled US publicity for the 2010, 2011, 2012, 2013, 2014, 2015 and 2016 editions of the Marrakech International Film Festival, securing increased coverage and a higher profile in the US media for the festival.
Hook also represents films at the Cannes Film Festival and all of the major North American Film Festivals including Sundance, Telluride, the Toronto International Film Festival, and the Tribeca Film Festival.
Recent and current films at film festivals include:
- Toronto 2010 International Film Festival publicity for BIUTIFUL, IN A BETTER WORLD, THE ILLUSIONIST
- Telluride 2010 publicity for THE ILLUSIONIST, INSIDE JOB, ANOTHER YEAR, CHICO AND RITA, TAMARA DREWE, OF GODS AND MEN
- Sundance 2011 publicity for Evan Glodell's BELLFLOWER and Susanne Bier's IN A BETTER WORLD
- Tribeca 2011 Film Festival publicity for LIMELIGHT
- Cannes Film Festival 2011 Publicity for THE SKIN I LIVE IN, TAKE SHELTER, MICHAEL, FOOTNOTE, Nanni Moretti's HABEMUS PAPAM, Bruno Dumont's HORS SATAN
- Toronto International Film Festival 2011 publicity for Marjane Satrapi and Vincent Paronnaud's CHICKEN WITH PLUMS, FOOTNOTE, HABEMUS PAPAM, SLEEPING BEAUTY, THE SKIN I LIVE IN, TAKE SHELTER, Nadine Labaki's WHERE DO WE GO NOW?
- Telluride 2011 publicity for A DANGEROUS METHOD, A SEPARATION, FOOTNOTE, IN DARKNESS
- Sundance 2012 publicity for Kieran Darcy-Smith's WISH YOU WERE HERE starring Joel Edgerton and Teresa Palmer, Quentin Dupieux's WRONG, and Nadine Labaki's WHERE DO WE GO NOW?
- Tribeca 2012 Film Festival publicity for CHICKEN WITH PLUMS, CERTAIN PEOPLE, and JACK AND DIANE
- Cannes Film Festival 2012 Publicity for Un Certain Regard prize winner DESPUES DE LUCIA, Michael Haneke's Palme D'or winner AMOUR, Dario Argento's DRACULA, David Cronenberg's COSMOPOLIS, and Matteo Garrone's Grand Prix Du Jury winner REALITY
- Telluride 2012 publicity for THE GATEKEEPERS, NO, AT ANY PRICE, RUST AND BONE, and AMOUR
- Toronto International Film Festival 2012 publicity for Pablo Larrain's NO and Susanne Bier's LOVE IS ALL YOU NEED
- Tribeca Film Festival 2013 publicity for Sam Fleischner's Special Jury Prize Winner STAND CLEAR OF THE CLOSING DOORS
- Cannes Film Festival 2013 publicity for Ari Folman's THE CONGRESS, Alejandro Jodorowsky's LA DANZA DE LA REALIDAD, Katrin Gebbe's TORE TANTZ, Takashi Miike's SHIELD OF STRAW, Frank Pavich's JODOROWSKY'S DUNE, Paolo Sorrentino's LA GRANDE BELLEZZA
- Toronto International Film Festival 2013 publicity for David Mackenzie's STARRED UP, Israeli Oscar entry for the Best Foreign Film Oscar BETHLEHEM, 3D Documentary BEYOND THE EDGE, Ritesh Batra's THE LUNCHBOX, Nils Tavernier's THE FINISHERS, and Lisa Langseth's HOTELL
- Telluride 2013 publicity for Ralph Fiennes THE INVISIBLE WOMAN, Asghar Farhadi's THE PAST, Ritesh Batra's THE LUNCHBOX, TIM'S VERMEER, David Mackenzie's STARRED UP
- Sundance 2014 publicity for the documentary SEPIDEH, which was simultaneously released on itunes during the festival; Mona Fastvold's THE SLEEPWALKER starring Brady Corbet, Christopher Abbott and Gitte Witt; Noaz Deshe's WHITE SHADOW, and Ritesh Batra's THE LUNCHBOX
- Cannes Film Festival 2014 publicity for Damian Szifron's WILD TALES, Mathieu Amalric's THE BLUE ROOM, Asia Argento's MISUNDERSTOOD, and Andrey Zvyagintsev's LEVIATHAN
- Telluride Film Festival 2014 publicity for Damian Szifron's WILD TALES, Bennett Miller's FOXCATCHER, Wim Wenders and Juliano Salgado Ribeiro's THE SALT OF THE EARTH, Gabe Polsky's RED ARMY, Robert Kenner's MERCHANTS OF DOUBT, Mike Leigh's MR. TURNER, and Andrey Zvyagintsev's LEVIATHAN
- Toronto International Film Festival 2014 publicity for Damian Szifron's WILD TALES, Lone Scherfig's THE RIOT CLUB, and Gerard Johnson's HYENA
- Cannes Film Festival 2015 publicity for Nanni Moretti's MIA MADRE, Matteo Garrone's TALE OF TALES, Paulo Sorrentino's YOUTH, Neeraj Ghaywan's MASAAN, and Nabil Ayouch's MUCH LOVED
- Telluride Film Festival 2015 publicity for Laszlo Nemes' Cannes and Academy award winner SON OF SAUL
- Toronto International Film Festival 2015 publicity for Hirokazu Kore-eda's OUR LITTLE SISTER, Pablo Trapero's THE CLAN, and Stephen Page's SPEAR
- Sundance Film Festival 2016 publicity for Paddy Breathnach's VIVA and Alejandro Fernandez Almendras' MUCH ADO ABOUT NOTHING
- Tribeca Film Festival 2016 publicity for NERDLAND starring Paul Rudd and Patton Oswalt, and Rachel Tunnard's Nora Ephron Prize winner ADULT LIFE SKILLS
- Cannes Film Festival 2016 publicity for Pedro Almodovar's JULIETA, Park Chan Wook's THE HANDMAIDEN, Brillante Mendoza's MA'ROSA, Alejandro Jodorowsky's POESIA SIN FIN, Boo Junfeng's APPRENTICE and Oliver Laxe's MIMOSAS
- BAMCinemafest 2016 publicity for Anna Biller's THE LOVE WITCH
- TIFF and NYFF 2016 publicity for Pedro Almodovar's JULIETA
- Tribeca Film Festival 2017 publicity for Petra Volpe's Audience Award, Best Actress Award and Nora Ephron Prize Winner THE DIVINE ORDER, and Rama Burshtein's THE WEDDING PLAN
- Cannes Film Festival 2017 publicity for Alejandro G. Iñarritu's "CARNE y ARENA", Sergio Castellitto's FORTUNATA, Anahita Ghazvinizadeh's THEY and Bruno Dumont's JEANNETTE, THE CHILDHOOD OF JOAN OF ARC
- Telluride Film Festival 2017 publicity for Chloe Zhao's THE RIDER, Sebastian Lelio's A FANTASTIC WOMAN, Andrey Zvyaginstev's LOVELESS, and FILM STARS DON'T DIE IN LIVERPOOL starring Annette Bening
- Toronto International Film Festival 2017, NYFF 2017, and Sundance Film Festival 2018 publicity for Chloe Zhao's THE RIDER
- Cannes Film Festival 2018 publicity for Luis Ortega's EL ANGEL, Vanessa Filho's ANGEL FACE, Mohammed Ben Attia's DEAR SON, Sergei Loznitsa's prize-winning DONBASS, Romain Gavras' THE WORLD IS YOURS, Maria Monge's TREAT ME LIKE FIRE, Valeria Golino's EUFORIA, and Gilles Lelouche's SINK OR SWIM
- Telluride Film Festival 2018 publicity for Ralph Fiennes THE WHITE CROW
- Toronto International Film Festival 2018 publicity for Luis Ortega's EL ANGEL, Gonzalo Tobal's THE ACCUSED, Klaus Haro's ONE LAST DEAL and Laszlo Nemes' SUNSET
- Sundance Film Festival 2019 publicity for Victor Kossakovsky's AQUARELA
- Slamdance Film Festival 2019 publicity for Brian Welsh's BEATS
Additional Publicity services:
Utilizing their experience in the Film Industry and relationships in the Entertainment Media, Hook Publicity can successfully create and implement PR strategies for Production and Distribution Companies, Filmmakers, Movies in Production, and Film-Related Events.
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